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Tawk.to pricing: what you'll actually pay

Last updated July 3, 2026

Tawk.to’s pricing model is unusual: the product itself, live chat, ticketing, a knowledge base, unlimited agents, is free forever. The company makes money on add-ons layered on top, priced individually rather than bundled into a paid tier.

That structure is worth understanding before you commit, because “free” only describes the starting point. Most teams that stick with Tawk.to long-term end up paying for at least one add-on, and the total climbs fast once you want more than one.

If you’re weighing Tawk.to against Bubblegram on price alone, you can try Bubblegram free at dash.bubblegram.co to see what a $10/mo flat plan looks like by comparison.

Considering the feature gap too, not just pricing? See our full Tawk.to comparison, or check Crisp and Tidio pricing, and the direct Tawk.to vs Crisp comparison.

Tawk.to pricing breakdown

Free
$0
forever, no card required
  • Unlimited agents and sites
  • Unlimited concurrent chats and history
  • Ticketing system
  • Hosted knowledge base
  • Basic CRM and visitor monitoring
  • "Powered by tawk.to" badge shown
Remove branding
$29/mo
add-on, per account
  • Removes the "Powered by tawk.to" badge
  • No other features unlocked
AI Assist
$29/mo
add-on, per account
  • AI-drafted reply suggestions
  • Does not include branding removal
Video + Voice
$29/mo
add-on, per account
  • In-widget video and voice calls
  • Does not include branding removal or AI Assist

Hidden costs

Add-ons don't bundle

Each add-on is billed and toggled separately. There's no "everything" plan. A team that wants branding removed, AI Assist, and video chat pays for all three: $87/mo on top of a product marketed as free.

Hired agent service

Tawk.to also sells access to its own trained agents to staff your chat for you, priced at roughly $1/hr. It's easy to miss on the pricing page since it's framed as a service, not a plan.

No published add-on discounts

Unlike most SaaS pricing, there's no annual discount shown for add-ons. The $29/mo per feature is a flat monthly rate whether you commit for a month or a year.

What you'd actually pay

Scenario Tawk.to Bubblegram
1 site, branding removed only $29/mo $10/mo
1 site, branding removed + AI Assist $58/mo $10/mo
1 site, all three add-ons (branding, AI, video) $87/mo $10/mo

Bubblegram side-by-side

Free
$0/mo
Pro
$10/mo
Custom
Get a quote

See the full breakdown on our pricing page.

When Tawk.to's pricing makes sense

Tawk.to's pricing makes sense if you're fine with the badge and never need AI-drafted replies or in-widget video. In that case the ticketing system, knowledge base, and unlimited agents cost nothing, indefinitely.

When it doesn't

It stops making sense the moment you want a branding-free widget or more than one premium feature. Add-ons are priced and billed independently, so a fully-featured setup costs more per month than most small teams expect from a tool marketed as free.

Common questions

Is Tawk.to's free plan really free forever?

Yes, for the core product. Live chat, ticketing, knowledge base, unlimited agents, and unlimited sites cost nothing indefinitely. What isn't free is removing the "Powered by tawk.to" badge, AI-drafted replies, and video chat, each sold as a separate $29/mo add-on.

Does Tawk.to charge per seat?

No. Agent seats are unlimited on every plan, including free. The cost lives entirely in the add-ons, not in team size.

Can I buy just branding removal without the other add-ons?

Yes, each add-on is sold and billed independently. You can pay $29/mo for branding removal alone without AI Assist or video.

How does Tawk.to's pricing compare to Bubblegram's?

Bubblegram Pro is $10/mo flat for up to 10 sites and includes branding removal and widget customization by default. Tawk.to's branding removal alone costs almost three times that, and it's the cheapest of the three add-ons.

Is there an annual discount on Tawk.to add-ons?

Tawk.to doesn't publish one. The $29/mo per add-on is a flat monthly rate regardless of commitment length.

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