# Widget Customization

All visual settings are configured in the **Project Builder** in your dashboard. Changes are reflected in the live preview as you edit and applied to your site when you click **Publish changes**.

![Project Builder: customization panel with live preview](/assets/builder-page-2.png)

| Setting | Description | Limit |
| --- | --- | --- |
| **Brand color** | Primary color for the chat button, header, and sent messages. | Any hex color |
| **Logo** | Shown in the widget header. PNG, JPEG, or WebP. | 512 KB max |
| **Welcome message** | Displayed as the first message when the widget opens, before the visitor types anything. | 200 characters |
| **Greeting bubble** | Short text shown in a speech bubble above the chat button. Leave empty to hide it. | 100 characters |
| **Require email** | When on, visitors must enter their email before sending a message. When off, anonymous messaging is allowed. | Toggle |